The Pledge Allergens Instant Win Photo Hunt Game
Sponsored by
Meredith Corporation and S.C. Johnson & Son, Inc.



1. NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED OR RESTRICTED BY LAW. INTERNET ACCESS REQUIRED.

2. Entry Period: The "Pledge Allergens Instant Win Photo Hunt Game" (the "Promotion") commences at 12:00:01 PM Eastern Time ("ET") on October 21, 2008 and ends at 11:59:59 PM Eastern Time ("ET") on November 30, 2008 (the "Entry Period"). All entries must be received by 11:59:59 PM ET on November 30, 2008.

3. Administrator/Sponsor: The Promotion shall be administered by Brandmovers, Inc. ("BRANDMOVERS") and sponsored by Meredith Corporation and S.C. Johnson & Son, Inc. with respect to its Pledge product ("SPONSOR").

4. Eligibility: The Promotion is only open to legal residents of the 50 United States and the District of Columbia. Entrants must be at least 18 years of age or older at time of entry. Employees (and their immediate families (i.e., parents, spouse, children, siblings, grandparents, step parents, step children and step siblings and their respective spouses, regardless of where they reside) and household members, whether or not related) of BRANDMOVERS and SPONSOR, and each of their respective parents, affiliated companies, sponsors, subsidiaries, advertising and promotion agencies and third party fulfillment agencies (collectively, the "Sponsor Entities") are not eligible to enter or win the Promotion. By participating in this Promotion, entrants: (a) agree to be bound by these Official Rules and by the interpretations of these Official Rules by BRANDMOVERS, and by the decisions of the Sponsor Entities, which are final and binding in all matters relating to the Promotion; (b) to release and hold harmless the Sponsor Entities and their respective agents, employees, officers, directors, successors and assigns (collectively, "Released Parties"), against any and all claims, injury or damage arising out of or relating to participation in this Promotion and/or the use or misuse or redemption of a prize; and (c) acknowledge compliance with these Official Rules. Sponsor respects the privacy of on-line visitors. To view Sponsor's full online privacy policy please visit www.pledge.com and http://www.bhg.com/bhg/file.jsp?item=/legal/privacy. Any personal information collected will be used by Sponsor and its agent(s) solely to administer this Promotion and will not be used or disclosed for any other purpose without the consent of the applicable Entrant. By entering this Promotion, each entrant ("Entrant") agrees that the Sponsor or Administrator have the right to contact Entrant by telephone, email or regular mail.

5. To Enter: Visit www.pledgephotohunt.com (the "Website") at any time during the Entry Period and: (a) electronically agree to these Official Rules; (b) follow the online instructions to complete all required fields to register on the Website and enter the Promotion; and (c) follow on-screen instructions. Upon completion of the registration process you are automatically entered into the Grand Prize Drawing described in Section 8 of these Official Rules. There is a limit of one (1) entry per person and per email address per day. Any use of robotic, repetitive, automatic, programmed or similar entry methods or agents will void all entries by that Entrant. In the event of a dispute over who submitted an entry, the authorized subscriber of the e-mail account used to participate in the Promotion at the actual time of entry will be deemed to be the Entrant and he/she must comply with these Official Rules. The authorized account subscriber is defined as the natural person who is assigned an e-mail address by an Internet access provider, online service provider or other organization (e.g. business, education, institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address.

6. Photo Hunt Game / Prizes: The Photo Hunt Game ("Game") is an Instant Win Game in which Entrants are challenged to find five (5) differences between two like images within sixty (60) seconds before proceeding to the next consecutive round. Everyone that enters the Game, regardless of the outcome of any given round, is given a chance to proceed to the "Spray 'N Win" prize round for a chance to win one (1) of two hundred (200) $25 (ARV $25USD) American Express branded prepaid cards ("Photo Hunt Game Prize"). Entrants do not have to participate in the Photo Hunt Game and have the option to skip directly to the Spray 'N Win" prize round. There will be a total of 200 random, pre-determined computer-generated winning times in the Spray 'N Win prize round seeded over the course of the Promotion Period as indicated below. If your entry is the first one received on or just after one of those predetermined times, you will be eligible to win the specific prize designated to that time, subject to meeting the eligibility requirements provided herein, and will be notified immediately on screen. All entries are subject to verification, confirmation and compliance with these Official Rules. Odds of winning a Photo Hunt Game Prize will depend on the time your entry is received and the total number of eligible entries received. The prepaid cards awarded pursuant to this Promotion shall be subject to the terms and conditions of the card and the laws and regulations of the applicable winner's jurisdiction of residence. Please allow 3 weeks for delivery of prize. American Express is not a participant or sponsor of this Promotion.

The total value of Photo Hunt Game Prizes available to be won in this Promotion is $5,000 USD.

7. How to Claim Photo Hunt Game Prizes:

If you have been notified on screen that you are a winner, your pre-paid card will be mailed to the address you provided upon registration. Sponsor is not responsible for programming, coding, or other web production errors and Sponsor may rescind, cancel or revoke this Promotion based on any such error without liability at its sole discretion. If by reason of programming or other error, more prizes are claimed than the number set forth in these Official Rules, all persons making purportedly valid claims will be included in a random drawing to award the advertised number of prizes available in the prize category in question. No more than the advertised number of prizes will be awarded. Winners may be required to sign and return an Affidavit of Eligibility/Liability and Publicity Release (where legal) within the time period specified by Sponsor. In the event of non-compliance within this time, prize will be forfeited, except where prohibited. Prize Claim Forms become the exclusive property of Sponsor and will not be returned. By participating, Entrants agree to abide by and be bound by the Official Rules and all decisions of Sponsor and to waive any right to claim ambiguity in these Official Rules. All properly claimed prizes will be awarded and delivered to verified winners.

8. Grand Prize Drawing:

All Entrants are automatically entered into a Grand Prize Drawing upon completion of the registration process described in Section 5. The random drawing from amongst all eligible entries received will be held on or about December 5, 2008. Exactly one (1) Grand Prize ("Grand Prize") consisting of $5,000 USD (payable in the form of a check) will be awarded to exactly one (1) Grand Prize winner ("Grand Prize Winner"). The odds of winning will depend on the total number of eligible entries received. Upon receipt of any prize, Prize Winners are required to comply with any and all applicable federal, state, and local laws, rules, and regulations. All federal, state and local taxes are solely the Prize Winners' responsibility.

If a potential Grand Prize Winner cannot be contacted within seven (7) days of the first attempt to contact him/her, or if he/she fails to return the signed Affidavit of Eligibility/Liability within seven (7) days, or if the potential Grand Prize Winner is deemed ineligible for any other reason in Sponsor's sole discretion, the potential Grand Prize Winner will be disqualified and an alternate Grand Prize Winner will be selected in his/her place by random drawing amongst all remaining eligible entries received.

The total value of ALL prizes available to be won in the Promotion is $10,000USD.

9. General Terms: Entrants assume all risk of loss, damage, destruction, delay or misdirection of materials/mail/email submitted to Sponsor. Entrants agree to these Official Rules and to all decisions of Sponsor, or its designated agent, which are final and legally binding in all respects, and further agrees that all prizes are awarded upon the condition that the Promotion Entities or any of their respective parent companies, subsidiaries, officers, directors, partners, principals, partnerships, employees or agents shall have no liability whatsoever and shall be held harmless for any injuries, losses, or damages of any kind to persons or property, including death, sustained, in whole or in part, directly or indirectly, in connection with or resulting from acceptance, possession or use/misuse of any prize, or participation in this Promotion or participation in any Promotion-related activities and further acknowledges that said parties have neither made, nor are in any manner responsible or liable for, any warranty, representation or guarantee, expressed or implied, in fact or in law, relative to any prize, including but not limited to its merchantability, quality, mechanical condition or fitness for a particular purpose. As a condition of entering, Entrants agree that (1) under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to claim punitive, incidental, consequential or any other damages, other than for actual out-of-pocket expenses, (2) all causes of action arising out of or connected with this Promotion, or any prizes awarded, shall be resolved individually, without resort to any form of class action and shall be resolved exclusively by arbitration under the rules of the American Arbitration Association; and (3) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, but in no event attorney's fees. Sponsor reserves the right, in its sole discretion, without prior notice and at any time, to cancel, terminate or suspend this Promotion should virus, bugs, non-authorized human intervention or other causes beyond the control of Sponsor corrupt or impair the administration or security of the Promotion (including but not limited to attempts to hack into or otherwise tamper with underlying source code/programming of the Photo Hunt Game). The Sponsor Entities and their respective parent companies, subsidiaries, officers, directors, partners, principals, partnerships, employees or agents are not responsible for hardware, software or telephone failures of any kind, traffic congestion on the Internet or at any website or any combination thereof, lost network connections, incomplete, garbled or delayed computer transmissions, whether caused by Sponsor, users or by any of the equipment or programming associated with or utilized in the Promotion or by technical or human error which may occur and/or which may damage a user's system or limit a Entrant's ability to participate and/or redeem prizes in the Promotion. Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the Promotion, violates these Official Rules or otherwise engages in fraudulent or offensive conduct with respect to this Promotion. Caution: Any attempt to deliberately damage any website or undermine the legitimate operation of the Promotion is a violation of criminal and civil laws and should such an attempt be made, Sponsor reserves the right to seek damages from any such Entrant to the fullest extent of the law. The laws of the State of New York shall exclusively govern the Promotion. By accepting prizes, winners agree that Sponsor may use each winner's name, likeness, photograph and/or biographical information, without limitation, for promotional purposes without further consideration or payment, where permitted by law. All expenses not specified herein are the winners' responsibility. Taxes on and in connection with all prizes are winners sole responsibility; Sponsor or its designated agent may issue a Form 1099 to the winners for prizes with an ARV of $600 or more. Normal Internet access and phone/usage charges imposed by your on-line/phone service will apply. Prizes are not transferable. No prize, cash or other substitutions allowed except at Sponsor's sole discretion or as otherwise provided herein. Sponsor reserves the right to substitute a prize of equal or greater value if an advertised prize becomes unavailable. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. Should any provision of these Official Rules be deemed unenforceable or invalid, the other provisions of these Official Rules shall remain in full force and effect. In the event that this Promotion is challenged by any legal or regulatory authority (including but not limited to any federal or state governmental authority), Sponsor reserves the right to discontinue or modify the Promotion, as applicable, or to disqualify any Entrants residing in any affected geographic areas, as applicable. In such event, Sponsor shall have no liability to any Entrants who are disqualified due to such an action.

10. Request for Names of Prize Winners and Official Rules: For the names of the Prize Winners and/or Official Rules, send a self-addressed stamped envelope to: Pledge Allergens Instant Win Photo Hunt Game c/o Brandmovers, PO Box 723188, Atlanta, GA 31139. All requests for a copy of the Official Rules and the names of Prize Winners must be made by December 15, 2009. Please note on the front left- hand corner of your outer envelope whether you are requesting "Official Rules" or the name of the "Prize Winners." Vermont residents may omit return postage if requesting a set of Official Rules.

11. Sponsor: This Contest is sponsored by Meredith Corporation, having a place of business at 1716 Locust Street, Des Moines, IA 50309 and S. C. Johnson & Son, Inc., having a place of business at 1525 Howe Street, Racine, WI 53403.